CASE STUDY
NZ Trade & Enterprise
NZTE, New Zealand’s Trade and Export agency, identified the need for businesses to develop a deeper understanding of exporting products and services to the world.
The learning content provided detailed information of the core skills and capabilities required to be globally competitive.
Check it out at my.nzte.govt.nz
THE SOLUTION
Short video content to up-skill busy exporters
AcademyEX collaborated with New Zealand Trade & Enterprise to develop 50 educational resources to help improve exporters’ supply chains, online marketplaces, and digital market support strategies. These resources cover topics such as transitioning to sustainable packaging, accessing new markets, optimising freight forwarding, digital market support strategies, and generating top-notch B2B leads through SEO.
THE RESULT
Businesses equipped with the skills to export
A suite of learning resources for exporters to improve their ability to enhance business systems, leading to higher revenue and growth opportunities particularly when it comes to selling online overseas.
THE PROBLEM
No resources to help SMEs wanting to export
The problem lay in the absence of adequate support for small and medium enterprises that aspired to export overseas. In response, academyEX collaborated with NZTE to address this issue by crafting extensive training and developmental materials. The aim was to empower a greater number of export-oriented businesses to seamlessly integrate digital tools and establish the necessary protocols and frameworks essential for achieving international expansion.
Working with academyEX on this project has been amazing. They have been true partners in this work, hustling right alongside us to achieve what we set out to and adapting as needed. They have been so communicative and flexible within this project which has had unforeseen challenges and learnings. Their expertise in the world of learning content creation has been invaluable to us in this process.